A writer's blog.

18th July 2011

Post

And the award for best product performance goes to …

Marketers are boldly going where no advertisers have gone before — subtly into the minds of viewers. With an explosion of media and devices designed to bypass commercials, marketers are integrating their products into the fabric of movies, TV shows and social media sites. That’s not news. It’s the escalation and arrogance that’s taken this […] http://dlvr.it/bgBVZ